Dubai Design District (d3) kick started 2017 by hosting ‘Discover d3’, an Open House style event which invited everyone to meet the people and brands who are shaping the neighbourhood.
The first chapter of ‘Discover d3’ took place at The Design Quarter on Thursday 26th January, and was free to attend and open to all, inviting anyone who has an interest in design as well as those who are merely inquisitive, to discover the many office spaces, design studios, showrooms, galleries, and retail outlets who are now based at d3, and at the same time sample an exciting programme of music, entertainment, tours and talks. With a truly unique atmosphere, Discover d3 is set to become a regular event allowing both the community and wider general public to get a glimpse of the passion and excitement that is at the heart of the d3.
‘Discover d3’ celebrated the many talents that call d3 home. Some of the participating business partners included: Zaha Hadid and Architects, Cecilia Setterdahl / Carpetscc, Nathalie Trad Designs, Wanders Wagner Architects, 55FIFTY7 JEWELLERY, SENSI Trading, CITIZEN E Art Gallery, desert INK, Skyne, BYeVe Fashion, Connect in Event Support Services, Wilkhahn Middle East Office Furniture, i r design, Lama Jouni Designs, Amato, Xische & Co., Style your Armoire, ALBAL DESIGN STUDIO, Hessa Falasi, Wellness United Inc, Lasvit Middle East, Queen of Spades, ZAID TAJO FAROUKI, Mumzworld, MCML STUDIO, Serviceplan Middle East, Shaily’s fashionArt, Brand Lounge, Osheq by Fullmoon Experiments, Ahlam Photo Studio & Dolce Fashion.
Complementing the 80 creative partners who opened their doors, there was a full public programme of talks, tours and entertainment. Headlining the music rosta was Gabriele Pasco, an independent artist, percussionist, multi-instrumentalist and composer from Carbonia Sardinia in Italy. Another highlight was a comedy performance supplied by Kharabeesh, who has found fame through YouTube. Echoing d3’s vibrant persona there was music from a variety of performers including drummers, buskers, a saxophonist and singers.
To offer a fully interactive experience ‘Discover d3’ featured talks by business partners including an experiential seminar by Service Plan who showcased and discussed the future of VR; and a very special talk from the author of “Just Read It”, Omar Al Busaidy, which took place in the Citizen E Gallery space.
During the event visitors were invited to sample some of the exciting new retail concepts that are now open at d3, including Corcel and The Lighthouse concept stores, which between them merge design, apparel and dining. Another first for the region, the globally renowned designer Furne Orne who launched Amato’s first pret-a-porter collection, plus the newly opened Sinyar Gallery who launched a new exhibition, showcasing 13 GCC based artists which will run until the end of February.
Mohammad Saeed Al Shehhi, COO of Dubai Design District (d3), commented: “At d3 we have provided a destination that inspires creativity and therefore to enable our thriving design industry to continue to flourish we created ‘Discover d3’, an open house style event that invited people from across to Dubai to come and meet the people and brands who call d3 their home and who are currently shaping the creative landscape in the Middle East. We very much wanted people from across the city to be a part of the d3 experience and get a taste of what the d3 has to offer.”